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logo 39 • the CAMLOG Partner Magazine • November 2016 30 NEWS Changing patient expectations, pressure from competition or new methods of restoration are just some of the factors which contribute to a growing demand for business know-how in practice management. The Institute for small and medium-sized companies at St. Gallen University and Fluentis GmbH have taken up on this topic and will be offering a tailor-made training program for dentists in Switzerland starting in February 2017. In its role as Platinum Sponsor, CAMLOG is convinced that dentists will also need training in the areas of management, organization, marketing and business administration to have successful practices. This will be the only way to differentiate themselves from competitors and to meet the changing environment. From practitioners for practitioners The practice-oriented training program is directed exclusively at the needs of dentists. The objective is to convey business administration knowledge to dentists, which they can apply immediately in daily routine. The seminars are run by speakers with practical experience as well as experts on the subject. In addition, this allows an exchange of personal experiences of the participants with other dentists. CAMLOG IS PLATINUM SPONSOR OF THE NEW TRAINING PROGRAM OF THE UNIVERSITY OF ST. GALLEN AND FLUENTIS GMBH To have your own successful dental practice these days requires more than just dentistry and industry expertise. Increasingly dentists are faced with business affairs in their professional routines. The University of St. Gallen and Fluentis GmbH have developed a suitable training program for this topic. More information on the seminar for entrepreneurs can be found at: www.kmu.unisg.ch/dent Integrated management of a dental practice The seminar for entrepreneurs consist of five modules of one whole day each, spread over five months, and covers the following subjects: • Practice management: my role as an entrepreneur • Personnel management: managing, supporting and challenging personnel • Process-oriented organization: perfect organization of the dental practice • Financial practice management: optimizing turnover, minimizing costs • External image of the practice: patient orientation and practice marketing